Google is Going to Suck

From Computerworld: Google Inc. is testing a new interactive ad format to give advertisers new ways to reach users online. Google Gadget Ads, which are being tested by a small, select group of Google AdWords advertisers, are being expanded to include more advertisers, according to Google. The company is hoping the new service will lead to people viewing more ads online. Google said Gadget Ads will allow advertisers to interact with users in new ways and hold users' attention for longer time periods than regular ads. Advertisers will also be able to see how many users interact with the ads, as well as how they interacted with the ads, Google said. Gadget Ads are small software applications, or widgets, that combine real-time data feeds, images and video with traditional advertising content, according to the statement. They can be developed using Flash, HTML or both, Google said. The ads look like small Web pages within a Web page, and users can also embed them into their blogs or iGoogle home pages. Gadget ads are built on an open system, so anyone can set up and run ads on the Google content network, Google said.

Examples can be found here. I used to respect Google for using non invasive text ads, now they are being cash hungry bitches and fucking everything up. I hope they don't go through with this. Otherwise I'll AdBlock their asses.